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Chie Mihara launched her shoe line in Elda, Spain, in January 2002 in order to offer women something different, footwear designed by woman for women, with a priority placed on design and comfort.
Drawing on vintage influences ranging from 1930s femininity to 1980s humor, she began taking details from the past and reworking them to reflect contemporary aesthetics and modern fashion. Her distinctive footwear quickly gained a following devoted to Chie's unique approach to comfort and style.

